Why Vietnam Remains an Attractive Destination for US Businesses

Posted by Written by Pritesh Samuel Reading Time: 5 minutes

Vietnam Briefing examines the Vietnam-US bilateral relationship, including trade ties, imports, exports, and as foreign policy. We also look at why this relationship is only expected to grow presenting opportunities for US businesses in the Southeast Asian country.

Vietnam and US’ close ties and relationship have further given impetus to strong economic growth and expanding trade ties.

Bilateral trade between both countries has been on the high, with trade hitting US$111.5 billion in 2021 as per Vietnam Customs. In addition, Vietnam’s exports to the US rose 25 percent to reach US$96 billion in 2020 accounting for 28.6 percent of the country’s total exports.

As Vietnam further opens up its economy, the American Chamber of Commerce (AmCham) notes that there are significant opportunities for US businesses in Vietnam. Despite the pandemic, the US was Vietnam’s largest buyer of Vietnamese products.

Vietnamese Deputy Ministry of Industry and Trade, Do Thang Hai also reiterated that the US is an important partner of Vietnam, citing the increase in two-way trade between both countries. He also stated that the pandemic has given opportunities for both Vietnamese and American firms to coordinate and develop new supply chains and establish supply systems to ensure sustainability and continuity.

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On March 8, at the Vietnam-US Business Summit in Hanoi, Vietnam’s Prime Minister Pham Minh Chinh called on businesses of both countries to strengthen partnerships and expand on bilateral ties. US Special Presidential Envoy for Climate John Kerry also delivered a speech at the summit.

US businesses have prioritized and identified healthcare, digital commerce, energy, and climate change as areas of cooperation with Vietnam and have plans to bring US medical delegations for site visits as well as explore possibilities in the energy sector.

Vietnam – US trade

It’s no surprise then that business ties and trade between both countries have been growing.

Vietnam is the 9th largest trade partner of the US, up five places from 2020. As of October 2021, the US ranked 11th among 138 countries investing in Vietnam with 1,134 projects worth US$9.72 billion.

Vietnam exports to the US included electrical machinery, furniture and bedding, knit apparel, machinery, and footwear.

Exports to US

US exports to Vietnam in 2020 included electrical machinery, cotton, plastics, food waste, animal feed, and machinery.

US exports

Several US businesses have invested into Vietnam, showing their commitment to the country. For example, US-based Cargill operates 12 plants employing around 1,600 employees across the country. Similarly, Apple, Qualcomm, Nike Morgan Stanley, ACORN International, General Dynamics, Hue Capital LLC, Intel, Lockheed Martin International, Google, and USTelecom maintain operations in the country.

US-based Universal Alloy Corporation (UAC), which manufactures electronics devices for airplanes built by Boeing and Airbus, has made an investment of US$170 million at the Da Nang Hi-Tech Park. The company plans further expansion in the coming years.

It should also be noted that several investments by US companies come from Singapore and Hong Kong. Examples include Intel and P&G. Singapore leads and represents the lion’s share of FDI into Vietnam, while Hong Kong was fifth on the list.

In 2021, the US imported smartphones and accessories from Vietnam worth around US$96.2 billion rising by 10 percent year on year. The US was also Vietnam’s largest importer of computers and electronic products with a value of US$12.7 billion. Apart from this, the US imported machinery and equipment and also took the lead in apparel imports from Vietnam at US$16.1 billion contributing to Vietnam’s GDP.

While Vietnam suffered a hard 2021, due to strict pandemic restrictions, the US donated several million COVID-19 vaccines. In 2020, when the US was in need of medical equipment, Vietnam sent PPEs, facemasks, and medical equipment when the US faced a serious shortfall.

Vietnam is set to open for international tourism on March 15. While the government is yet to release specific details, it hopes to restore visa policies as before the pandemic. Recently, Vietnam Airlines debuted its first commercial direct flight connecting San Francisco and Ho Chi Minh City. This direct regular connection will further help people to people ties, business, and tourism.

Where does Vietnam fit in US foreign policy?

US foreign policy under the Barack Obama administration focused on establishing the Trans-Pacific Partnership (TPP), which was poised to become the world’s largest free trade agreement (FTA) and cover 40 percent of the global economy. Vietnam was supposed to benefit immensely with exports poised to grow by 15 percent under the TPP. Instead on March 8, 2019, the remaining countries signed the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) after the US pulled out

Several American Chambers of Commerce organizations from Singapore, New Zealand, Malaysia, and Vietnam have urged the Biden administration to begin the process of joining the CPTPP, arguing that the US business community is at a disadvantage since the US pulled out.

They argue that the CPTPP is one of the highest-standard multilateral agreements in existence — attributed to the US’ role as a lead negotiator during its initial draft. Indeed, at the event in Hanoi, AmCham hoped that the US would join the CPTPP to further business opportunities.

While US President Biden has so far, shown a lukewarm response to trade and free trade agreements with Asia, Vietnam’s reference in the Biden administration’s Interim National Security Strategic Guidance shows that Vietnam is an all-important partner of the US. Both countries’ strategic relationship remains on an upward trajectory. It is in this hope that analysts expect a US-Vietnam FTA in the near future.

Under the Biden administration, US Vice President Kamala Harris initiated a visit to Hanoi, the first by a US vice president since the end of the war. The aim of the trip was to build relations and upgrade their bilateral relationship to a strategic partnership. Harris and Vietnamese leaders reaffirmed the strength of the US-Vietnam comprehensive partnership by the opening of a Peace Corps office in Hanoi as well as the construction of a new US embassy in Hanoi.

2022 and beyond

The US is likely to continue former President Trump’s confrontational approach towards China to counter its global economic influence.

It’s widely agreed that Vietnam has economically benefitted from the US-China trade war and this is expected to continue to thrive under the current US trade policy. With most of the US tariffs on Chinese products remaining in place, foreign investors will be compelled to look for other locations to relocate their manufacturing production – with Vietnam emerging as an ideal China plus one destination in recent years.

US businesses have also noted that Vietnam is an important link in global supply chains and this is role is only expected to strengthen.

This manufacturing shift, however, is not only brought about by the trade war but includes factors such as geopolitics, rising labor costs in China as well as the need for diversifying input sources and supply chains amid the pandemic.

In 2020, the US Department of Treasury labeled Vietnam a currency manipulator, this charge was later dropped stating that no countervailing duties would be imposed on Vietnam. Nevertheless, the US is likely to keep an eye on Vietnam including its widening trade deficit.

In addition, much of Vietnam’s military remains Russian-built. Given the current geopolitical situation and strict sanctions on Russia, it could derail Vietnam trade and warrant sanctions. Already some Vietnamese exports have been hampered due to sanctions.

Nevertheless, the US-Vietnam relationship is a result of efforts for cooperation and development over the past decades of both countries. Now that more bilateral trade opportunities are presented for both countries, the US-Vietnam relationship is expected to remain strong.

Before sizing up Vietnam as a potential destination for relocation, US investors must do their due diligence and consider several factors, such as identifying a location, raw materials, sourcing partners, and supply chain logistics.

About Us

Vietnam Briefing is produced by Dezan Shira & Associates. The firm assists foreign investors throughout Asia from offices across the world, including in HanoiHo Chi Minh City, and Da Nang. Readers may write to vietnam@dezshira.com for more support on doing business in Vietnam.

We also maintain offices or have alliance partners assisting foreign investors in IndonesiaIndiaSingaporeThe PhilippinesMalaysiaThailandItalyGermany, and the United States, in addition to practices in Bangladesh and Russia.